"Sales Rep"... Is this the worst job title in production?

I hate this job title, and I don’t like Directors’ “rep” much more. It sounds reductive, inaccurate and also puts off the exact talent that has the potential to thrive in the role.

The job of spotting director talent, nurturing their career and hunting down the right opportunities, is essential to the creative production space. It’s a hard role, always on in many ways but hugely stimulating as a career that endures. In the last two years, about 30% of the enquiries I’ve had started with “I’m looking for a new sales rep”. I had no idea it would be that many when I started. I even have to turn down companies sometimes, which is hugely frustrating; but there just aren’t enough candidates for me to work for multiple companies at the same time.

At last count, there are 167 people that have the basic qualifications to do this role. Within that number there is a lot of variety:

⏱ Some have one months experience 🆚 some 20+ years.

🏆 Some have been in small, startup companies 🆚 some only worked with the most established companies.

👀 Some want to move companies 🆚 some are very happy where they are.

👋🏽 Some want a certain type of company culture 🆚 some want the total opposite.

If we apply just those filters and we’re potentially talking about three people in London that might be, qualified and up for your role. That’s a niche search by anyone’s standards.

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Alex Hedges