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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - The Real Production Market: 500 CHATS, 5 Truths - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - The Real Production Market: 500 CHATS, 5 Truths</image:title>
      <image:caption>So I'm going to do something rare: explicitly recommend someone. I never do this. I'm not an agent or diary service. And yes, there's nepotism involved - but we didn't leave the mean streets of Eccleston supercharged with contacts, so at the very least I can keep it in the family. My brother Noel Hedges has just left Lionsgate after 8 years. Before that: major roles at ITV, BBC, and Shine - all that time spent deep in international scripted content, developing, acquiring, and financing drama, entertainment, and factual projects designed for global audiences. For years, I couldn't articulate what Noel actually does. Does anyone really know what their sibling does? But we've been comparing notes recently, and it turns out he's perfect for this moment: he works at the intersection of premium scripted content, brands, and modern distribution.</image:caption>
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      <image:title>Blog - The Real Production Market: 500 CHATS, 5 Truths</image:title>
      <image:caption>Get my GLOW UP guide.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 2025: A year of recalibration, resiliance and real talk - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why I Created the Producer CV &amp;amp; LinkedIn Glow-Up Guide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - How measuring my DEI efforts is focusing urgency… - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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